Abstract: The idea of a rank-one rotating mass matrix (R2M2) is reviewed detailing how it leads to ready explanations both for the fermion mass hierarchy and for the distinctive mixing patterns between up and down fermion states, which can be and have been tested against experiment and shown to be fully consistent with existing data. Further, R2M2 is seen to offer, as by-products: (i) a new solution to the strong CP problem in QCD by linking the theta-angle there to the Kobayashi-Maskawa CP-violating phase in the CKM matrix, and (ii) some novel predictions of possible anomalies in Higgs decay observable in principle at the LHC. A special effort is made to answer some questions raised.

Abstract: The stringent experimental bound on μ-> e gamma is compatible with a simultaneous and sizable new physics contribution to the electron and muon anomalous magnetic moments (g – 2)(l) (l = e, mu), only if we assume a non-trivial flavor structure of the dipole operator coefficients. We propose a mechanism in which the realization of the (g – 2)(l) correction is manifestly related to the mass generation through a flavor symmetry. A radiative flavon correction to the fermion mass gives a contribution to the anomalous magnetic moment. In this framework, we introduce a chiral enhancement from a non-trivial O(1) quartic coupling of the scalar potential. We show that the muon and electron anomalies can be simultaneously explained in a vast region of the parameter space with predicted vector-like mediators of masses as large as M chi is an element of [0.6, 2.5] TeV.

Abstract: The extraction of the neutrino mass ordering is one of the major challenges in particle physics and cosmology, not only for its implications for a fundamental theory of mass generation in nature, but also for its decisive role in the scale of future neutrinoless double beta decay experimental searches. It has been recently claimed that current oscillation, beta decay and cosmological limits on the different observables describing the neutrino mass parameter space provide robust decisive Bayesian evidence in favor of the normal ordering of the neutrino mass spectrum [1]. We further investigate these strong claims using a rich and wide phenomenology, with different sampling techniques of the neutrino parameter space. Contrary to the findings of Jimenez et al. [1], no decisive evidence for the normal mass ordering is found. Neutrino mass ordering analyses must rely on priors and parameterizations that are ordering-agnostic: robust results should be regarded as those in which the preference for the normal neutrino mass ordering is driven exclusively by the data, while we find a difference of up to a factor of 33 in the Bayes factors among the different priors and parameterizations exploited here. An ordering-agnostic prior would be represented by the case of parameterizations sampling over the two mass splittings and a mass scale, or those sampling over the individual neutrino masses via normal prior distributions only. In this regard, we show that the current significance in favor of the normal mass ordering should be taken as 2.7 sigma (i.e. moderate evidence), mostly driven by neutrino oscillation data. Let us stress that, while current data favor NO only mildly, we do not exclude the possibility that this may change in the future. Eventually, upcoming oscillation and cosmological data may (or may not) lead to a more significant exclusion of IO.