Abstract: Neutrino mass generation through the Higgs mechanism not only suggests the need to reconsider the physics of electroweak symmetry breaking from a new perspective, but also provides a new theoretically consistent and experimentally viable paradigm. We illustrate this by describing the main features of the electroweak symmetry breaking sector of the simplest type-II seesaw model with spontaneous breaking of lepton number. After reviewing the relevant `theoretical' and astrophysical restrictions on the Higgs sector, we perform an analysis of the sensitivities of Higgs Boson searches at the ongoing ATLAS and CMS experiments at the LHC, including not only the new contributions to the decay channels present in the standard model (SM) but also genuinely non-SM Higgs Boson decays, such as `invisible' Higgs Boson decays to majorons. We find sensitivities that are likely to be reached at the upcoming run of the experiments.

Abstract: In light of the recent R-K(*) data on neutral current flavor anomalies in B -> K-(*())l(+)l(-) decays, we reexamine their quantitative interpretation in terms of an extended 331 gauge theory framework. We achieve this by adding two extra lepton species with novel 331 charges, while ensuring that the model remains anomaly-free. In contrast to the canonical 331 models, the gauge charges of the first and second lepton families differ from each other, allowing lepton-flavor universality violation. We further expand the model by adding the neutral fermions required to provide an adequate description for small neutrino masses.

Abstract: An interesting mass relation between down-type quarks and charged leptons has been recently predicted within a supersymmetric SU(3)(c) circle times SU(2)(L) circle times U(1)(Y) model based on the A(4) flavor symmetry. Here we propose a simple extension which provides an adequate full description of the quark sector. By adding a pair of vectorlike up quarks, we show how the CKM entries V-ub, V-cb, V-td and V-ts arise from deviations of the unitarity. We perform an analysis including the most relevant observables in the quark sector, such as oscillations and rare decays of kaons, B-d and B-s mesons. In the lepton sector, the model predicts an inverted hierarchy for the neutrino masses, leading to a potentially observable rate of neutrinoless double beta decay.

Abstract: Recent measurements of the neutrino mixing angles cast doubt on the validity of the so-far popular 2 tribimaximal mixing Ansatz. We propose a parametrization for the neutrino mixing matrix where the reactor angle seeds the large solar and atmospheric mixing angles, equal to each other in first approximation. We suggest such a bilarge mixing pattern as a model-building standard, realized when the leading order value of theta(13) equals the Cabibbo angle lambda(C).

Abstract: We provide a scenario where naturally small and calculable neutrino masses arise from a supersymmetry-breaking renormalization-group-induced vacuum expectation value. The construction consists of an extended version of the next-to-minimal supersymmetric standard model and the mechanism is illustrated for a universal choice of the soft supersymmetry-breaking parameters. The lightest supersymmetric particle can be an isosinglet scalar neutrino state, potentially viable as WIMP dark matter through its Higgs new boson coupling. The scenario leads to a plethora of new phenomenological implications at accelerators including the Large Hadron Collider.