Abstract: In combination with supersymmetry, flavor symmetry may relate quarks with leptons, even in the absence of a grand-unification group. We propose an SU(3) x SU(2) x U(1) model where both supersymmetry and the assumed A(4) flavor symmetries are softly broken, reproducing well the observed fermion mass hierarchies and predicting: (i) a relation between down-type quarks and charged lepton masses, and (ii) a correlation between the Cabibbo angle in the quark sector and the reactor angle theta(13) characterizing CP violation in neutrino oscillations.